You want a blogging editorial calendar that rocks, right!?!
Then for the love! Let’s get down to the nitty gritty…
1) Bite Off Little Chunks
DO NOT, I repeat, do not, plan your blog editorial calendar for more than 8 to 12 weeks at a time. It’s WAY too much to handle. It will overwhelm you and I GUARANTEE you that your rhythm will change every month or so, and your blog editorial calendar needs to change with it.
2) Schedule a Time
You’ll never get into an effective blogging rhythm if you never take time to organize your blog’s editorial calendar. It’s kind of a no-brainer, but for some reason we skip this step and think having it all in our heads is sufficient… I like to call that brain damage.
Put aside time to create your blogging editorial calendar and then lock yourself in your room until it’s done!
3) Focus on One Main Idea
An effective blog editorial calendar will focus on ONE main idea - not ONE THING – one idea. This will keep your blogging cohesive, your brainstorming will be more effective and your readers will be geared to really participate and get something out of your hard work!
4) Match Your Revenue Streams
Every post you schedule on your blog’s editorial calendar should be linked to a stream of revenue. Not because you’re being tricky, but because it’s a product or service that compliments whatever you’re writing about and you’re readers just might need it and want it!
Writing is nice. Getting paid to write is best. If you’re aimlessly promoting products and services at random times and in random places, your conversions are going to be random and so will your income.
5) Leverage Your Relationships
Guest post. Traffic is critical for a successful blogging experience. Guest posting is a great way to drive new traffic. So make sure you’re making room in your calendar to schedule guest posts.
6) Record Your Ideas
Write, write, write and record every single idea you EVER have for blog posts. You won’t end up publishing all of them, but when you write them down, it trains your mind to think subconsciously about it. Your subconscious starts to recognize that it’s something that’s important in your daily routine. As you write EVERYTHING down, your ideas will get better and your messages will be more precise.
7) Organize Your Ideas
Ideas are fantastic, organized ideas are powerful. As you organize your ideas it will facilitate the third step in this whole process: it will be so much simpler to narrow down and focus on one main idea.
8) Step Away
Take a break from your calendar – like a few days. Come back to it with fresh eyes at least two or three times before you start to lock things in. It’s amazing what a little break can do for productivity and focus.
9) Write only the best
Don’t write about EVERY idea you have. Every idea is not a good idea. I realize that every blog post won’t be epic – IMO they don’t need to be, but they should be good, actionable and succinct.
10) Set deadlines and publish dates
Now that you have everything in line, don’t forget to a) set deadlines for your writing and b) establish publishing dates on your calendar. They are two separate milestones.
Now calendar away my friends! Let’s get this Hobby to HOT! show on the road
You can pick up the EXACT blogging editorial calendar system I use on Hobby to HOT! right now. The training takes about 15 minutes a day for ten days and the step-by-step video tutorials, printables and digital files make it so that you can create your own HOT! editorial calendar right along with me!